I just finished reading the Sales Winner’s Handbook by Wendy Weiss, the Queen of Cold Calling.  Wow!  If you are in a position where making calls (who isn’t) is critical to your success, the easy-to-use and implement scripts and strategies will skyrocket  your sales performance – just like Wendy claims!

You already know questions are critical in sales.  The wrong questions end the sales conversation before it even gets started.  Yet, the right questions help you smoothly gain agreement to do business together.

Wendy Weiss  shares 144 killer questions to qualify your prospects, get the critical information you must know, justify price, and close the sale.  These questions along with her word-for-word scripts are a game changer.  Included in the book are scripts – yes, actual word-for-word scripts you can adapt to YOUR sales for:sales winner handbook

  1. Appointment setting
  2. Working through objections
  3. Leaving voice mails
  4. Following up with Prospects
  5. Closing and more

Personally I appreciated one of the last chapters – Words to Use and Words to Avoid.  Words to avoid?

  • Just
  • Hopefully

Think about how MINIMIZING those words are to ANY message you are sending.

Jennifer Younge, Ross Culbert & Lavery, Inc. says…

“Wendy Changed My Life!”
“The small design company I work for in the Flat Iron district was really strapped.  This is my first job in sales.  We are 14 people and I am the only sales person.  When I arrived six months ago I realized my natural abilities were not going to be enough.  Thanks to Wendy I’ve arranged meetings with The Trump organization, The Bank of New York, Trammel Crow Company, Cushman & Wakefield, The CIT Group, AIG, The Depository Trust & Clearing, Snapple Beverages and dozens more.”  Wendy is the genius behind my success.

The book is under $50 (and there are many freebies that come with it) and the potential benefits to your sales are priceless.  To get your hands on this practical and easy to implement handbook – click here.